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Would a compliance reviewer flag this?
Paste a listing, caption, email or ad the way you'd actually post it. It gets the same check every draft in our system gets: the phrases your regulator prohibits, the overclaims, and the figures nobody sourced.
What it actually holds
233 prohibited phrases across 7 separate rule sets, plus 29 negation words — so “we can't guarantee a closing date” is not flagged as a guarantee. The gate itself carries 177 automated tests; it is checked the way the posts are.
| Rule set | Covers | Phrases | |
|---|
| Fair Housing | Real estate | 145 | |
| Wellness | Med spas & clinics | 18 | |
| Reg D | Private offerings | 18 | |
| TCPA | Text messages | 17 | |
| Contracting | Contractors & builders | 16 | |
| Reg Z | Mortgage | 14 | |
| General | Everything else | 5 | |
Go straight to your industry
Each page is pre-set to that rule set, with real flagged examples and the rewrite for each.
What a flag actually looks like
A trigger term doesn't just get blocked. You get the phrase, why it changed, and clean copy you can publish. This is real output from the checker above — run it yourself with the “Real estate” example.
Flagged
“Perfect family home in a safe Christian neighborhood. No kids allowed in the pool area. Guaranteed to appreciate 20% a year.”
christian neighborhood no kids guaranteed — prohibited for this vertical.
20% — figure is not in the approved knowledge base. Source it or cut it.
Publishable
“Three-bedroom home near the Monon Trail, with a community pool and a fenced yard. Recent comparable sales for the street are available on request.”
Same property, same appeal — describing the home rather than who ought to live in it, and no growth figure that nobody can source.
How the gate works
1
Checked before you see it
Every piece the system writes is screened against your industry's rulebook before it reaches your queue — not after you publish it.
2
Flagged phrases are rewritten
A trigger term doesn't just get blocked. You get clean copy, plus what the phrase was and why it changed.
3
A dated record you hold
Every check is logged, and a one-line receipt rides out in your Friday summary. Once it's in your inbox, the record can't be quietly rewritten later.
Questions
Is this legal advice?
No. It is a screening tool that catches the phrases and claims a reviewer most often flags. Your compliance officer or counsel has the last word, always.
Do you store what I paste?
Nothing is stored except what gets caught. The check runs against the same engine that screens drafts inside our system.
Why do I have to pick an industry?
Because the rules genuinely differ. “Guaranteed” is a problem in mortgage advertising for different reasons than in a med-spa claim, and Fair Housing language has no equivalent in contracting. Picking the wrong vertical gives you the wrong rulebook.
What is Fair Housing language?
Wording that describes who should live somewhere rather than the property itself — references to family status, religion, national origin, disability or race, including indirect ones like “safe neighborhood” or “perfect for families.” It is the largest rule set here at 145 phrases.
Does it catch numbers?
Yes. Any figure that is not in the approved knowledge base is flagged as unsourced — an appreciation rate, a savings claim, a success percentage. Source it or cut it.
This runs on every draft, automatically
The checker on this page is the public front of the gate that screens everything our marketing system writes for you — before it reaches your queue, in your industry's rulebook, with a dated record you keep.